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EIDOS, Inc ONLINE PRIVACY STATEMENT
Last updated January 1, 2008

Welcome to Eidos!
OUR PRIVACY
COMMITMENT
Eidos, Inc., and its subsidiaries
and affiliates (collectively, "Eidos") respect the privacy
rights of our online visitors and recognizes the importance of
protecting all information that you may choose to share with us.
To further this commitment, we have adopted this Online Privacy
Policy ("Privacy Policy") to guide how we collect, store,
and use the information you provide us.
This Privacy Statement and the certification seal shown on this
page confirms that Eidos, Inc. is a member in good standing of
ESRB's Privacy Online
Program. ESRB's Privacy Online Program is designed to ensure
that our website's information disclosure practices are responsible
and appropriate. To protect your privacy, we have voluntarily
undertaken this privacy initiative and all of our websites have
been reviewed and certified by ESRB Privacy Online to meet established
online information collection and use practices. As part of this
privacy program, we are subject to frequent audits of our websites
and other enforcement and accountability mechanisms administered
independently by the ESRB.
TABLE
OF CONTENTS
Q1. What information does this Privacy Statement
cover?
Q2. What types of personally identifiable information
do we collect about our guests?
Q3. How is your personally identifiable information
used and shared?
Q4. What choices do you have about the collection,
use, and sharing of your personally identifiable information?
Q5. What kinds of security measures do we take to
safeguard your personally identifiable information?
Q6. How can you update your personal information and
profile?
Q7. How can you ask questions, or send us comments,
about this Privacy Policy?
Q8. How will you know if we amend this Privacy Policy?
Q1. What information does this Privacy Statement
cover?
This Privacy Policy applies only to personal information collected
on the websites where this Privacy Policy is posted, and does
not apply to any other information collected by Eidos, Inc. through
any other means.
This Privacy Policy applies to use and sharing
of personal information collected on and after the date that this
Privacy Policy is posted.
Please note that this Privacy Policy applies only to information
submitted and collected online, and does not apply to information
that may be collected by Eidos, Inc. offline. This Privacy Policy
applies only to websites maintained by Eidos, Inc., and not to
our international affiliates, or any websites maintained by other
companies or organizations to which we link. Eidos, Inc. is therefore
not responsible for the content or activities provided on those
websites.
Finally, the terms of this Privacy Policy are subject to all
applicable laws.
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Q2. What types of personally identifiable information
do we collect about our guests?
We don't require personal information to access
our website. However, if you prefer not to disclose personal information,
you will not be able to enjoy certain features of our website.
Personal information is information that identifies you and may
be used to contact you. To offer our guests certain features on
our website, we collect several types of personal information.
Children
We don't knowingly collect personal information from children
under 13. We take children's privacy seriously, and encourage
parents to play an active role in their children's online experience
at all times.
Information You Provide to Us
All of the personal information we receive comes directly from
our guests. We collect personal information from our guests to:
- register for our general and title specific website
- subscribe to our newsletters
- join our message boards and forums
- participate in polls, surveys, and questionnaires
- participate in contests, sweepstakes, or other promotions
- use e-cards, wish lists, and tell-a-friend features
- purchase a product at one of our online stores
- receive customer or technical support
Typically, this information includes:
- name
- email address
- telephone number
- shipping and billing address, and
- for those purchasing products online, credit
card information.
Additionally, we may also collect other types of non-personal
information (known as demographic information) such as your age
or date of birth, gender, hobbies, occupation, platform preferences,
and other game ownership and preferences. This demographic information
may be associated with your personal information.
Information Collected Through Technology
We collect information through technology to make our websites
more interesting and useful to you. For example, when you come
to one of our websites, we collect your IP address. An IP address
is often associated with the portal through which you enter the
Internet, like your ISP (Internet service provider), your company,
or your university. Standing alone, your IP address is not personally
identifiable. At times, we also use IP addresses to collect information
regarding the frequency with which our guests visit various parts
of our websites. We may combine this information with personally
identifiable information.
Cookies
Our websites also use cookies. Cookies are pieces of information
that a Website sends to your computer while you are viewing the
Website. We and other companies use cookies for a variety of purposes.
For example, when you return to one of our websites after logging
in, cookies provide information to the website so that the website
will remember who you are. You can choose to have your computer
warn you each time a cookie is being sent, or you can choose to
turn off all cookies. You can do this through your browser (like
Netscape Navigator or Internet Explorer) settings. Each browser
is a little different, so look at your browser Help menu to learn
the correct way to modify your cookies. If you turn cookies off,
you won't have access to many features that make your web experience
smoother, like the features mentioned above, and some of our services
may not function properly.
Web Beacons
Our websites use a variety of technical methods for tracking
purposes, including web beacons. Web beacons are small pieces
of data that are embedded in images on the pages of websites.
We also use these technical methods to analyze the traffic patterns
on our websites, such as the frequency with which our users visit
various parts of our websites. These technical methods may involve
the transmission of information either directly to us or to another
party authorized by us to collect information on our behalf. We
also use these technical methods in HTML e-mails that we send
our guests to determine whether our guests have opened those e-mails
or clicked on links in those e-mails. The information from use
of these technical methods may be collected in a form that is
personally identifiable.
Finally, once you've clicked on an advertisement and have left
our Websites, our Privacy Policy no longer applies and you must
read the privacy policy of the advertiser to see how your personal
information will be handled on their website.
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Q3. How is your personally identifiable information used and
shared?
We don't share, sell, or rent your personal information to
third parties without your consent. We will only collect information
to the extent reasonably necessary to fulfill your requests and
our legitimate business objectives.
Eidos, Inc. Tools and Updates
Information collected from those who voluntarily submit it to us
is used to provide services like newsletter subscription, updates
on special events, game news, and email announcements of interest
to our users. If you register for access to our forums or message
boards, we will use your personal information to enable you to view
and post messages on the boards. However, you should understand
that community forums, blogs, and message boards are tools that
allow you to communicate with members of the online community. As
such, whenever you give out personal information in public areas,
that information can be collected and used by people you don't
know.
Operational Uses
We may also use your personal information for other purposes such
as "Operational Uses." For example, we may use your information
to send you administrative communications either about your account
with us or about features of our websites, including any future
changes to this Privacy Policy.
We occasionally use other companies, agents, or contractors to
perform services necessary to our operations. For example, we have
partnered with other companies for our sales sites both physical
product and digital downloads to process sales transactions including
the processing of credit cards. We also provide postal addresses
to the U.S. Post Office for delivery purposes. In the course of
providing such services, these companies may have contact with your
personally identifying information. These entities have agreed to
securely store and maintain the personal information received from
us.
Aggregate Information
Finally, we may take your personally identifiable information and
make it non-personally identifiable, either by combining it with
information about other individuals (aggregating your information
with information about other individuals), or by removing characteristics
(such as your name) that make the information personally identifiable
to you (de-personalizing your information). Given the nature of
this information, no restrictions apply under this Privacy Policy
on our right to aggregate or de-personalize your personal information,
and we may use and share in any way with third parties the resulting
non-personally identifiable information.
Business Information
For practical reasons, we treat personal information submitted
to us in a business capacity different from information we receive
in a non-business capacity. Personal information submitted to us
in a business capacity (e.g. resumes, event sponsorship, etc.) may
be shared with third parties, depending on the nature of the inquiry.
Purchase or Sale of Businesses
From time to time, we may purchase a business or sell one or more
of our businesses and your personally identifiable information may
be transferred as a part of the purchase or sale. If we purchase
a business, the personally identifiable information received with
that business would be treated in accordance with this Privacy Policy,
if it is practicable and permissible to do so. If we sell a business,
we will include provisions in the selling contract requiring the
purchaser to treat your personally identifiable information in the
same manner required by this Privacy Policy (including any amendments
to this Privacy Policy). The provisions of this paragraph will also
apply if we are sold as part of bankruptcy proceedings.
Disclosures Required By Law and Disclosures to Help Protect
the Security and Safety of Our Websites and Others
We will disclose personal information when we believe in good faith
that such disclosures (a) are required by law, including, for example,
to comply with a court order or subpoena, or (b) will help to: enforce
our Terms of Use; enforce contest, sweepstakes, promotions, and/or
game rules; protect your safety or security, including the safety
and security of property that belongs to you; and/or, protect the
safety and security of our websites or third parties.
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Q4. What choices do you have about the collection, use,
and sharing of your personally identifiable information?
Your California Privacy Rights
Since 2005, California Civil Code Section 1798.83 permits our customers who are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. For inquires regarding our disclosure policy, please write us:
Eidos, Inc.
Attn.: Privacy Policy Administrator
1300 Seaport Boulevard
Redwood City, CA 94063
(650) 421-7600
privacy@eidos.com
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Q5. What kinds of security measures do we take to safeguard
your personally identifiable information?
The security and confidentiality of your information is extremely
important to us. We have implemented technical, administrative,
and physical security measures to protect your personal information
from unauthorized access and improper use. From time to time, we
review our security procedures to consider appropriate new technology
and methods. However, please understand that, despite our best efforts,
no security measure is perfect or impenetrable.
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Q6. How can you update your personal information and profile?
You can access and update the contact information you gave us during
registration (that is, your e-mail address or any other information
that would directly enable us to contact you), by accessing your
online profile or emailing us at privacy@eidos.com
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Q7. How can you ask questions, or send us comments, about
this Privacy Policy?
If you have questions or wish to send us comments about this Privacy
Policy, please send us an e-mail us with your questions or comments
to call or write us at:
Eidos, Inc.
Attn.: Privacy Policy Administrator
1300 Seaport Boulevard
Redwood City, CA 94063
(650) 421-7600
privacy@eidos.com
Please be assured that any personal information that you provide
in communications to the above email and postal mail addresses will
not be used to send you promotional materials, unless you request
it.
Eidos, Inc. is a licensee of the ESRB’s Privacy Online Program.
If you believe that we have not responded to your inquiry or your
inquiry has not been satisfactorily addressed, please contact ESRB
at
ESRB
Attn.: Privacy Online Program
317 Madison Avenue, 22nd Floor
New York, NY 10017
212-759-0700
privacy@esrb.org
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Q8. How will you know if we amend this Privacy Policy?
We may amend this Privacy Policy at any time. If we make any material
changes in the way we collect, use, or share your personal information,
we will notify you by sending you an email at the last email address
that you provided us, or by prominently posting notice of the changes
on the websites covered by this Privacy Policy. Any material changes
to this Privacy Policy will be effective 30 days following our dispatch
of an email notice to you or 30 days following our posting of notice
of the changes on the Websites covered by this Privacy Policy.
Please note that, at all times, you are responsible for updating
your personal information to provide us your current email address.
If the last email address that you have provided us is not valid,
or for any other reason is not capable of delivering to you the
notice described above, our dispatch of the email containing such
notice will nonetheless constitute effective notice of the changes
described in the notice.
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